30th International Vienna Motor Symposium
Future Powertrain Systems in a Fast Evolving Global Environment
Authors
Prof. Dr.h.c. H. List, Chairman and CEO, AVL List GmbH, Graz
Year
2009
Print Info
Sonderdruck / Offprint
Summary
The automotive industry is facing enormous challenges in many respects. Two factors will be crucial to future success: The first is strong, clearly positioned brands and attractive vehicles, and the second is economic and technological capability. This is where the multi-brand philosophy of the Volkswagen Group comes into its own. Nine successful automobile brands – from Audi to Scania, from Volkswagen to Lamborghini – meet every customer wish all over the world. And the Group alliance not only gives the brands the required critical mass, but also offers a technological, ecological and economic potential which no other automaker can match. The Volkswagen Group’s cross-brand Modular Matrices are the technological backbone for leveraging this potential to the full.
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